e-Newsletter for a
Financial Services Company
Woodfield Fund Administration LLC, located near Chicago, IL, handles administration and accounting for hedge funds and alternative investment funds. A few years ago, the company decided to launch a regular newsletter for its customers, potential customers and industry colleagues. They gave us a call.
We helped Woodfield plan and implement an e-newsletter, The Woodfield Wire. Now in its third year, the bimonthly newsletter features articles on hedge fund industry topics by Woodfield principals and other industry experts; we assist with planning, editing, and logistics.
A popular publication that keeps Woodfield top-of-mind for their public and that prompts comments like these from readers: “I really enjoyed this article. It was on point with a little humor tossed in. I am going to keep it to give to start-up managers.”
~Senior Vice President at an investment bank
“I received a copy of your recent newsletter – good stuff. Do you mind if I lift a few sentences for my newsletter – I’ll give you credit. I like a lot of the content regarding networking and feel that it’s good to review every so often.”
~Senior Vice President at a trust company
“Keep those Wires coming . . . I think they are great.”
~Pension fund consultant
What the customer said:
“Thank you for the excellent work you do for us.”
Frank Franiak, President and CEO
Woodfield Fund Administration LLC
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